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Some sites, such as Match.com, let you choose a long screen name and a long tagline.
If you try to be too creative with both, they tend to conflict and create a confused message. This goal is called strategic positioning, the process of defining who you are in a way that your customers understand whether they’re a good match for you.
Do a search on your site to see which is more prominent — taglines or screen names. Likewise, in the world of online dating, your goal is to present yourself in a way that tends to attract the right kind of person, not every available prospect.
It’s better to talk about your ski trip to Whistler.
Experiences can show how affluent you are without bragging,” Langston said.
It’s important to be honest, and use recent photos.